SXSW was friggin’ amazing. I’m going to work on posting a day-by-day recap this week, but let’s just say it was extremely inspirational, exhilarating, and very, very exhausting. Over the four days I was there I was overwhelmed with a sense of positivity when it comes to the music “business” (I have such a hard time calling it that). Sure, I heard lots of talk about how mp3s suck and digital technology is ruining the “industry” (again, another term that makes me a little nauseous). But one thing I can take away from my week in Austin is that live music is where it’s at folks. If you just concentrate on playing good music and getting yourselves out there in front of as many different people as possible, and make your number one priority to put on an excellent show, AND IGNORE THE BULLSHIT, then I think you’ll find that there’s a lot of wonderful opportunities to be had in the independent music world.
Stay tuned for the recap, and lots of great photos too!



